Billingshurst, West Sussex-based Airwave Healthcare has appointed Francesca McPhail as a key account manager.

Airwave Healthcare supplies hospitals and the care sector with patient entertainment systems, audio visual systems, healthcare displays, digital signage and Wi-Fi services.

McPhail “has worked with hundreds of healthcare organisations during her career”, according to a release.  

McPhail, said: “Media technology delivered well in health and care environments has become much more than television or entertainment. It is a means to engage and stimulate individuals receiving care – whether that’s in a hospital, care home, or residential setting.

“Providing the right accessible content can inform individuals about their conditions, treatments and care journeys. It can help to prevent isolation, by flagging activities. And it can create efficiencies for staff in very busy environments.

“I’m excited to be part of the team at Airwave Healthcare, which is known for its ethos, experience, innovative approach, and commitment to shared goals with healthcare, from delivering sustainable solutions to enhancing the care experience.”

Dean Moody, healthcare services director for Airwave Healthcare, commented: “Listening to the needs of our customers across a range of health and care settings, helps us to deliver genuine solutions that respond to their user requirements and business needs.

“Francesca brings a great deal of experience from her varied career in healthcare technology that will help us to continue to enhance how we understand the requirements of organisations in the sector – from strategic board level priorities, to unmet needs on the front line of care delivery.”