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Ergéa UK: Craig Farrow
Ergéa UK, an independent managed equipment services business, has appointed Craig Farrow as its commercial director.
Ergéa offers services across radiology, radiotherapy, endoscopy, cardiology and surgical theatres. It also provides vendor independent maintenance services for endoscopy, diagnostic imaging and biomedical equipment in the UK.
Farrow is an experienced healthcare executive now leads Ergéa UK’s business development team. He has spent over 25 years in sales and leadership roles, gaining a broad range of experience including endoscopy, ultrasound, and imaging devices at Olympus Medical, overseeing surgical device and decontamination systems at B Braun Medical, and most recently working in thew single-use endoscopy market at Ambu.
David Rolfe, chief executive of Ergéa UK, said: “[Farrow] is a great fit for the business both in terms of his experience and people centred approach. Craig is exceptional with people development, and relationship building, skills which are central to the trusted customer partnerships that we are focused on. Craig will help to build deep relationships with all our key customers and ensure our highest-quality offering, providing innovative customer focused outcomes, operational efficiency, additional capacity, modernisation and ultimately better patient outcomes.”
Farrow added: “I am delighted to be joining the Ergéa UK team at such an exciting time following the recent rebrand. With the NHS currently facing significant challenges, there is a great opportunity for Ergéa UK to make significant strides in supporting their efforts.”
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