Simon Reiter has taken on the post of chief financial officer at The London Clinic.

Reiter joins The London Clinic from Four Seasons Health Care where he helped launch brighterkind, its new care home brand for private pay customers. Prior to that he was finance director of Bupa’s care services division.

In his new role, Reiter will be responsible for supporting the business’ investment programmes, improving the financial aspect of the patient care pathway and managing medical cost inflation.

“Joining The London Clinic is an exciting opportunity for me to work in a great organisation with an excellent reputation. It’s a new challenge in a new sector to which I can bring the experience I have gained in other customer-focused organisations,” said Reiter.

Established in 1932, The London Clinic is one the UK’s largest private hospitals.