Public relations and communications firm WE UK has appointed Catherine Devaney to lead its health sector business.

Devaney joins from Red Door Unlimited where she worked for 16 years, most recently as managing director. She has 20 years’ experience working with blue-chip pharmaceutical clients including AstraZeneca, Astellas, Bayer, GlaxoSmithKline and MSD, and has particular expertise in brand launch, issues management and patient activation.

Devaney joins WE’s global health team of Shefali Srinivas in Asia Pacific, Sarah Aldridge in Australia, Bianca Eichner in Germany and Stephanie Marchesi in the US.

Marcus Sorour, general manager at WE UK commented: “The momentum we are experiencing in our health business is underscored by our ability to attract top talent, and I am thrilled to have Catherine join WE at such an exciting time for the agency.”

Devaney said: “The agency already has great health clients, and I'm excited to build on this to create a health offering which is known for its focus on the client experience, quality of people and results – with investment in the team being the foundation for this.”